Integrated Report 2020
Roger joined Cim Finance Ltd (‘CFL’) in 1989 and is currently the Head of Consumer Finance. He is responsible for driving top-line revenue for Consumer Finance, ensuring that the strategic priorities of the commercial disciplines are aligned and designed to yield profitable sales, increased market share and enhanced competitiveness. He brings to the position a successful track record of more than 25 years that includes managerial experience in the field of finance, operations, collections and recovery and sales. Roger has hands-on experience of the counters’ operations and has been fostering professional relationships with merchants to maintain a culture of trust, respect and open communication for continued sales growth. He has also been involved with the management of external partners and collaborates closely with several internal departments. Roger has established and has overseen the adoption of departmental vision and values, which forms part of the work culture. He also plays a mentorship role to various positions within Consumer Finance department. He holds a Diploma in Management Accounting. ROGER LI HEAD OF CONSUMER FINANCE Steeve joined Cim Finance Ltd (‘CFL’) in 1996 and has been the General Manager Collection and Recovery since November 2018. He has been in charge of various departments, namely, leasing, finance, factoring, card and customer accounts and he was an Executive Director of Cim Finance Ltd from October 2014 to October 2017. Steeve is a Fellow Member of the Association of Chartered Certified Accountants (UK). STEEVE LOW GENERAL MANAGER COLLECTION AND RECOVERY CIM FINANCIAL SERVICES LTD INTEGRATED REPORT 2020 33
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